announcement drafter

仓库: eddiebe147/claude-settings
安装量: 49
排名: #15221

安装

npx skills add https://github.com/eddiebe147/claude-settings --skill 'Announcement Drafter'
Announcement Drafter
The Announcement Drafter skill helps you create clear, well-structured announcements for any organizational change, update, or news. Whether you're announcing a new hire, policy change, product launch, organizational restructuring, or company milestone, this skill ensures your message is clear, appropriately toned, and drives the right response.
This skill understands that announcements are high-stakes communication. They set tone, manage expectations, and can significantly impact morale, adoption, or perception. The skill helps you balance transparency with tact, excitement with realism, and information with brevity.
Great announcements inform, engage, and motivate. They answer key questions before they're asked, acknowledge impact, and provide clear next steps. This skill makes creating them efficient while maintaining the quality and care they deserve.
Core Workflows
Workflow 1: Internal Company Announcement
Define Purpose
Understand what's being announced and why
Identify Audience
Determine who needs to know and what they care about
Assess Impact
Understand how this affects different groups
Structure Message
Lead with news, explain impact, provide next steps
Set Tone
Match appropriate formality and emotion to content
Review
Check for clarity, completeness, and potential concerns
Workflow 2: External Announcement
Craft Message
Develop external-facing narrative
Consider Stakeholders
Customers, partners, press, public
Manage Expectations
Set clear boundaries on what's happening
Provide Evidence
Support claims with data or proof points
Include CTAs
Give clear ways to engage or learn more
Coordinate Timing
Align with internal comms and other channels
Workflow 3: Change Management Announcement
Lead with Why
Explain rationale before the what
Acknowledge Impact
Recognize how change affects people
Provide Timeline
Give clear dates and milestones
Offer Support
Share resources and who to contact
Create Space for Feedback
Open channels for questions
Follow Up
Plan ongoing communication cadence Quick Reference Action Command/Trigger New hire "Draft announcement for new hire [name/role]" Product launch "Write product launch announcement for [product]" Policy change "Create announcement for new [policy] policy" Org change "Draft org restructuring announcement" Milestone "Write celebration announcement for [achievement]" Incident "Create incident announcement about [issue]" Partnership "Draft partnership announcement with [company]" Event "Write event announcement for [event name]" Announcement Types & Templates Template 1: New Hire Announcement Subject: Please welcome [Name] to [Team/Company]! Team, I'm excited to announce that [Full Name] is joining [Company] as [Title] on [Team], starting [Date]. ** About [First Name]: ** [2-3 sentences about background, experience, and what makes them awesome] ** In this role, [First Name] will: ** • [Responsibility 1] • [Responsibility 2] • [Responsibility 3] [Personal touch: hobby, fun fact, or quote from them] Please join me in welcoming [First Name] to the team! [First Name], we're thrilled to have you aboard. [Your name]

📧 [Email] 💬 [Slack: @username] 📍 [Location/Time zone] Template 2: Product Launch Announcement Subject: 🚀 Introducing [Product Name] Hi everyone, Today we're launching [Product Name] - [one-sentence description of what it is and who it's for]. ** The Problem: ** [2-3 sentences on the problem this solves] ** Our Solution: ** [Product Name] helps [ target audience ] [ achieve specific outcome ] by [unique approach]. ** Key Features: ** • [Feature 1] - [Benefit] • [Feature 2] - [Benefit] • [Feature 3] - [Benefit] ** Availability: ** [Product Name] is available [now/starting Date] for [pricing/who can access]. → [Primary CTA button/link] ** What This Means for You: ** [Specific relevance to internal audience] ** Next Steps: ** • [ Date ] : [Milestone] • [ Date ] : [Milestone] Huge thanks to [Teams/people] who made this happen! Questions? [Contact/channel] [Your name] Template 3: Policy Change Announcement Subject: Update to [Policy Name] - Effective [Date] Team, We're making a change to our [policy area] policy, effective [Date]. ** What's Changing: ** [Clear, concise explanation of the change] ** Why We're Making This Change: ** [Rationale - context and reasoning] ** What This Means for You: ** ** If you [scenario A]: ** [Impact and what to do] ** If you [scenario B]: ** [Impact and what to do] ** How This Works: ** 1. [Step or detail 1] 2. [Step or detail 2] 3. [Step or detail 3] ** Resources: ** • [Policy doc] → Link • [FAQ] → Link • [Support/contact info] ** Key Dates: ** • [ Date ] : [Milestone] • [ Date ] : [Effective date] ** Questions? ** [Contact person/channel/office hours] We believe this change will [positive outcome]. Thanks for your understanding as we make this transition. [Your name] Template 4: Organizational Change Subject: Important Update: Changes to [Team/Department] Team, I want to share some important changes to [team/department] structure, effective [Date]. ** What's Changing: ** [Clear explanation of the reorganization] [Optional: Visual org chart] ** Why Now: ** [Context for timing and reasoning] • Reason 1 • Reason 2 • Expected outcome ** What This Means: ** ** For [Group A]: ** [Specific impact and changes] Your new reporting structure: [Details] ** For [Group B]: ** [Specific impact and changes] ** Timeline: ** • [ Date ] : [Transition milestone] • [ Date ] : [Completion] • [ Date ] : [Review point] ** What Stays the Same: ** [Reassuring continuity points] ** Support During Transition: ** • [Resource 1] • [Resource 2] • [Office hours/Q&A session details] I know change can be unsettling. [Acknowledge concerns]. We're committed to [supporting employees/making this smooth]. Questions? Please reach out to [contact] or join us for [Q&A session details]. [Your name] Template 5: Company Milestone Subject: 🎉 We Did It: [Milestone Achievement] Team, I'm thrilled to share that we just [achieved milestone]! [Brief celebratory opening that captures the significance] ** By the Numbers: ** • [ Metric 1 ] : [Impressive number] • [ Metric 2 ] : [Impressive number] • [ Metric 3 ] : [Impressive number] ** What This Means: ** [Impact and significance of the achievement] ** How We Got Here: ** [Brief story of the journey or key factors] ** Shoutouts: ** This wouldn't have been possible without: • [Team/Person] for [specific contribution] • [Team/Person] for [specific contribution] • Everyone who [general contribution] ** Looking Ahead: ** [What's next or how this sets up future success] Take a moment to celebrate this - you earned it! 🎉 [Optional: Details on celebration event/recognition] [Your name] Template 6: Incident/Outage Announcement Subject: [ Status ] : [Service] Issue - [Date/Time] Hi everyone, We're currently experiencing [brief description of issue] affecting [who/what]. ** Status: ** [Investigating / Identified / Monitoring / Resolved] ** Impact: ** • [What's affected] • [What's not affected] • [Estimated users impacted] ** What We Know: ** [Clear, factual description of the issue] ** What We're Doing: ** [Actions being taken to resolve] ** Timeline: ** • [ Time ] : Issue began • [ Time ] : Team notified • [ Time ] : [Key milestone] • ** ETA for resolution: ** [Estimate or "working on it"] ** Workaround: ** [If available: temporary solution or alternative] ** Updates: ** We'll provide updates every [timeframe] or when status changes. Follow along: [Status page link] ** For Customers: ** [Guidance on customer communication if relevant] We know this is frustrating. Our team is working hard to resolve this as quickly as possible. Questions? [Emergency contact] [Your name]

**
[Update cadence as situation evolves]
**
Template 7: Partnership Announcement
Subject: Exciting News: [Company] Partners with [Partner]
Team,
I'm excited to announce that [Company] is partnering with [Partner Company]!
**
About [Partner]:
**
[2-3 sentences on who they are and what they do]
**
The Partnership:
**
Together, we'll [description of what partnership enables].
**
What This Means:
**
• [Benefit 1]
• [Benefit 2]
• [Benefit 3]
**
Timeline:
**
•
[
Date
]
:
[Milestone]
•
[
Date
]
:
[Launch/integration]
**
For Our Customers:
**
[How this benefits end users]
**
Internally:
**
[How this affects team/processes]
**
Next Steps:
**
[What happens now]
This partnership positions us to [strategic benefit]. Thanks to [teams/people] who made this happen.
[External announcement coming [date/time]]
[Your name]
Best Practices
Structure Principles
Lead with News
Put the announcement in the first sentence
Explain the Why
Context and rationale matter
Address Impact
Be specific about who's affected and how
Provide Next Steps
Clear actions or timeline
Open Channels
Give people a way to ask questions
Tone Guidance
Announcement Type
Tone
Example Opening
Positive News
Excited, Celebratory
"I'm thrilled to share that..."
Policy Change
Clear, Supportive
"We're making a change to improve..."
Difficult News
Honest, Empathetic
"I want to share some difficult news..."
Incident
Transparent, Factual
"We're currently experiencing..."
Milestone
Proud, Grateful
"We did it! Thanks to all of you..."
New Hire
Welcoming, Warm
"Please join me in welcoming..."
Timing Considerations
Internal First
Tell employees before external announcement
All at Once
Avoid letting people hear through rumor mill
Time of Day
Mid-morning Tuesday-Thursday is often best
Day of Week
Avoid Fridays for difficult news
Seasonal
Consider holidays, busy periods, or other major events
Audience Segmentation
When the same news needs different announcements:
Executives/Leadership:
More strategic context
Business impact and metrics
Competitive positioning
Risk and opportunity analysis
Employees/Internal:
Personal impact
How it affects daily work
Support and resources
Questions and concerns addressed
Customers:
Benefits to them
No internal jargon
Clear timeline
Support channels
Public/Press:
Company positioning
Market context
Quotes from leadership
Official boilerplate
Writing Guidelines
Be Clear
Use simple language
Avoid jargon and acronyms
Be specific, not vague
Use examples when helpful
Be Complete
Answer: What, Why, When, Who, How
Address obvious questions proactively
Provide resources and contacts
Include next steps and timeline
Be Honest
Don't sugarcoat bad news
Acknowledge uncertainty when present
Admit mistakes if relevant
Be realistic about impact
Be Empathetic
Acknowledge how people might feel
Show you understand concerns
Offer support and resources
Use inclusive language
Be Actionable
Tell people what to do next
Provide clear deadlines
Offer resources and help
Make it easy to get more info
Common Pitfalls to Avoid
Burying the Lede
Put the news up front, not in paragraph 3
Missing the Why
People need context and rationale
No Impact Statement
Be clear about who's affected and how
Vague Timeline
Give specific dates when possible
No Questions Channel
Always provide a way to ask questions
Too Much Detail
Keep it concise, link to details
Wrong Tone
Match tone to content (don't be chipper about layoffs)
One-and-Done
Important changes need ongoing communication
Assumption of Knowledge
Explain context, don't assume background
No Follow-Up
Plan for next communication
Change Management Best Practices
For announcements about significant changes:
Before Announcing:
Brief leaders and managers first
Prepare FAQs
Set up support channels
Plan follow-up communications
In the Announcement:
Lead with why
Acknowledge impact
Provide support resources
Give timeline
Open feedback channels
After Announcing:
Monitor questions and concerns
Provide regular updates
Adjust based on feedback
Recognize those affected
Celebrate milestones
Sensitive Announcement Guidelines
Layoffs/Reductions
Be direct and compassionate
Explain business rationale
Detail support for affected employees
Address survivor concerns
Provide timeline
Offer ways to help
Acquisitions/Mergers
Address uncertainty directly
Be clear about timeline
Explain cultural fit
Detail what changes and what stays
Provide integration milestones
Create feedback channels
Leadership Changes
Announce departures respectfully
Frame positively when possible
Address transition plan
Reassure about continuity
Introduce new leadership warmly
Provide context on selection
Quality Checklist
Before sending any announcement:
Content
News in first sentence
Why explained clearly
Impact addressed
Timeline provided
Next steps clear
Questions channel specified
Tone
Appropriate to news
Empathetic to impact
Professional but human
Consistent with company voice
Completeness
All stakeholders addressed
Links work
Contact info correct
FAQs prepared if needed
Follow-up plan in place
Distribution
Right channels selected
Timing appropriate
Internal before external
Coordinated with other comms
Integration Points
Slack/Teams
Post in appropriate channels
Email
Send to distribution lists
Intranet
Archive on company wiki
All-Hands
Follow up in meetings
One-on-Ones
Managers discuss with teams
FAQ System
Link to detailed Q&A
Calendar
Schedule follow-up communications
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